The Brief
RICE IS YOUR ESCAPE
Yes. Rice is your primary escape to hunger. We value this emotion for you. You can easily escape this increasingly turbulent world by having a handful of freshly cooked rice with your favorite curry! Or by the aroma of a perfectly cooked Dum Biryani!
RICE IS OUR WORLD
It has been our world since our fore-forefathers had decided to take up paddy processing & rice milling. It's the world we have grown up in. We are steeped in a legacy & will uphold this inheritance
RICE INDUSTRY IS A PRETTY OLD INDUSTRY
Rice cultivation is so old that it goes back to 10,000 years. It has established a complex system of village brokers, processors, warehouses, millers, distributors, traders, wholesalers and retailers
